Ekaterinburg, Russian Federation
Russian Federation
Russian Federation
Cross-cultural human resource management is becoming increasingly relevant and in-demand as a managerial discipline in the context of growing cross-border economic activities. This necessitates an exploration into the specifics of managing people within diverse cultural contexts, which fosters deep understanding and respect for national differences while creating a favorable cultural environment to achieve synergy among employees and ensure sustainable organizational development. The article examines the concept of cross-cultural HR management, its characteristics, theoretical foundations, and provides an author’s interpretation of this notion. An empirical study on intercultural business relations involving Russian and Chinese workers was conducted through online surveys and narrative interviews with respondents from both nationalities who have experience interacting professionally. Key issues, limitations, and opportunities associated with managing individuals in multicultural environments were identified during this research. These findings formed the basis for practical recommendations aimed at enhancing the effectiveness of applying cross-cultural HR management methods as part of the organization’s overall human resources management system.
organizational human resource management, cross-cultural HR management, China-Russia interaction, cultural differences, cultural adaptation, survey, narrative interview, comparative analysis
1. Building Bridges for Cross-cultural Communication [Elektronnyy resurs] // Oficial'nyy sayt Huawei — Razdel o kross-kul'turnom obuchenii i adaptacii sotrudnikov v mezhdunarodnyh ofisah. — URL: https://www.huawei.com/en/sustainability/the-latest/stories/building-bridges-for-crosscultural-communication
2. Alibaba Group vyvodit na rossiyskiy rynok svoyu oblachnuyu platformu [Elektronnyy resurs] // New Retail. URL: https://new-retail.ru/novosti/retail/alibaba_group_vyvodit_na_rossiyskiy_rynok_svoyu_oblachnuyu_platformu9518
3. Great Wall otkryla pod Tuloy avtozavod za $500 mln [Elektronnyy resurs] // Interfaks. — URL: https://www. interfax.ru/business/66379
4. KNR namerena razvivat' partnerstvo s RF v sfere iskusstvennogo intellekta [Elektronnyy resurs] // Comnews. — URL: https://www.comnews.ru/content/238786/2025-0414/2025-w16/1009/knr-namerena-razvivat-partnerstvo-rfsfere-iskusstvennogo-intellekta
5. Li N. Iniciativa «Odin poyas — odin put'» kak novaya model' sotrudnichestva KNR s Rossiey i stranami Central'noy Azii [Tekst] / N. Li // Vestnik RUDN. Seriya: Vseobschaya istoriya. — 2018. — № 4. — URL: https://cyberleninka.ru/article/n/initsiativa-odin-poyas-odin-put-kaknovaya-model-sotrudnichestva-knr-s-rossiey-i-stranamitsentralnoy-azii
6. Nikulina O.V. Innovacionnye metody i instrumenty upravleniya sistemoy podbora personala v mezhdunarodnoy kompanii [Tekst] / O.V. Nikulina, K.S. Onischenko // Upravlenie personalom i intellektual'nymi resursami v Rossii. — 2015. — T. 4. — № 6. — S. 47–52. — DOIhttps://doi.org/10.12737/17266 EDN: https://elibrary.ru/VSHNUZ
7. Hofstede G. Kul'tury i organizacii: programmnoe obespechenie razuma [Tekst] / G. Hofstede, G.Dzh. Hofstede, M. Minkov. — 3-e izd. — N'yu-York: McGraw-Hill, 2010.
8. Trompenaars F. Na volnah kul'tury: ponimanie mnogoobraziya v global'nom biznese [Tekst] / F. Trompenaars, K. Hempden-Terner. — 3-e izd. — London: Izd-vo Nikolasa Brili, 2012.
9. Smolina T.L. Teorii etapov kross-kul'turnoy adaptacii [Tekst] / T.L. Smolina // Aktual'nye problemy gumanitarnyh i estestvennyh nauk. — 2012. — № 5. — S. 267–271. EDN: https://elibrary.ru/PACEWV
10. Berri Dzh.U. Vzaimnye mezhkul'turnye otnosheniya [Tekst] / Dzh.U. Berri. — Kembridzh: Izd-vo Kembridzhskogo universiteta, 2017.
11. Homans G.K. Gruppa lyudey [Tekst] / G.K. Homans. — N'yu-York: Harcourt, Brace & World, 1950.
12. Holl E.T. Za predelami kul'tury [Tekst] / E.T. Holl. N'yu-York: Anchor Press, 1976.
13. Erli P.S. Kul'turnyy intellekt: individual'noe vzaimodeystvie v raznyh kul'turah [Tekst] / P.S. Erli, S. Endzh. — Stenford: Izd-vo Stenfordskogo universiteta, 2003.
14. Tomas D.S. Kul'turnyy intellekt: zhizn' i rabota v global'nom masshtabe [Tekst] / D.S. Tomas, K. Inkson. — 2-e izd. San-Francisko: Izd-vo Berrett-Keler, 2009.
15. Fedorova A.E. Otvetstvennost' rabotnikov kak ob'ekt upravleniya: komparativnyy analiz rossiyskih i kitayskih podhodov [Tekst] / A.E. Fedorova, C. Ma // Upravlenie personalom i intellektual'nymi resursami v Rossii. — 2023. — T. 12. — № 2. — S. 100–106. — DOI: https://doi.org/10.12737/2305-7807-2023-12-2-100-106 EDN: https://elibrary.ru/MSMMXE
