Исследован деловой климат, с которым сталкивается организация, рассматривая возможность ведения бизнеса в современном Пакистане. Исследование включает анализ рисков и возможности с экономической, политической и культурной точки зрения. Ведение бизнеса в Пакистане стало опасным из-за факторов, которые обусловлены геополитической ситуацией в регионе. То, что мы обнаружили посредством нашего SWOT-анализа, показывает, что у делового сектора Пакистана есть много угроз и возможностей. Напряженность в регионе, возможно, самая большая угроза и стране в целом и ее способности обеспечить устойчивость развития бизнеса. Враждебное окружение, вместе с напряженными связями с Америкой и другими странами, такими как Индия, затрудняет ведение бизнеса в Пакистане. Если Пакистан хочет создать возможности роста в деловом секторе, он должен прекратить поддержку террористов, заключить мир с Индией, упрочить политическое положение как демократического государства, создать возможности для предпринимателей. Образованию должно уделяться самое большое внимание, чтобы создать слой современных предпринимателей в стране.
Бизнес-климат, факторы среды бизнеса, SWOT-анализ, риск, угрозы, возможности, перспективы.
Introduction
Borne of a desire to provide a homeland for Muslims of the former British Raj, Pakistan is a nation of contrasts. It has been ruled both democratically and autocratically, on and off, for decades. Its economy is stable and improving, yet suffers from corruption and high inflation. Its military wages a formal war against terrorists in remote areas while being accused of aiding those very same terrorists. An anti-American feeling has swept the country despite constant acceptance of foreign aid from the US. In many ways, its infrastructure is superior to some of its larger neighbors, yet it cannot provide electricity to its citizens on a regular basis. It relies heavily on agriculture thanks to its large irrigation system, but that system has been betrayed by two consecutive years of devastating floods. It possesses one of the world’s largest labor forces, though it is estimated a majority of that workforce cannot read. The government is technically secular, yet the Islamic religion plays a critical role in its culture.
It is within this framework that a venture looking to conduct business in Pakistan must consider both the opportunities and the pitfalls. In its most recent survey, the World Bank ranked Pakistan only 105th of 183 economies for Doing Business. Most challenges relate to civic needs and requirements, such as paying taxes, registering property, enforcing contracts and, as mentioned, getting electricity. On the other hand, an enterprising organization might be able to profit from a populace thirsty for employment and the spoils of a growing economy.
The following study of Pakistani society looks at the current state of the country’s economy and its political picture. We also take a look at the overall strengths, weaknesses, opportunities, and threats a business would face in Pakistan. We conclude with a look at Pakistani culture and the role of the Islamic religion. In doing so, we discovered a nation that presents significant risks to business while also providing the opportunity for considerable reward.
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