STRATEGIC MANAGEMENT: A TEXTBOOK FOR UNIVERSITIES
Authors:
1.
ChOU DPO «Nizhegorodskiy institut ekonomiki i menedzhmenta»
(Rektor)
Russian Federation
Russian Federation
2.
Nizhegorodskiy gosudarstvennyy universitet im. N.I. Lobachevskogo
(Kafedra universitetskogo menedzhmenta i innovaciy v obrazovanii, Professor kafedry universitetskogo menedzhmenta i innovaciy v obrazovanii)
Russian Federation
Russian Federation
Type:
ISBN:
978-5-16-012707-1
ISBN-online:
978-5-16-102658-8
Status:
In work
Language:
Russian, English
Quantity of pages:
290
Publisher:
INFRA-M Academic Publishing LLC.
Keywords:
Strategic management, diagnostic analysis, strategic planning, competition strategies, management of strategy implementation, crisis impact.
Abstract (English):
In the textbook the fundamentals of strategic management, the methods of diagnostic analysis and strategic planning, the development of competition strategies and the management of strategy implementation at enterprises and organizations in a concise, concentrated form are examined. Development of competition strategies and management of strategy implementation at enterprises and organizations. The novelty of the textbook is the use of methods of diagnostic analysis and forecasting of the organization's activities, expert modeling of problems and competition strategies, rationalization of the management system and management of changes in the organization in a crisis and post-crisis in Russia.
In the textbook the fundamentals of strategic management, the methods of diagnostic analysis and strategic planning, the development of competition strategies and the management of strategy implementation at enterprises and organizations in a concise, concentrated form are examined. Development of competition strategies and management of strategy implementation at enterprises and organizations. The novelty of the textbook is the use of methods of diagnostic analysis and forecasting of the organization's activities, expert modeling of problems and competition strategies, rationalization of the management system and management of changes in the organization in a crisis and post-crisis in Russia.
Keywords:
Strategic management, diagnostic analysis, strategic planning, competition strategies, management of strategy implementation, crisis impact.
Strategic management, diagnostic analysis, strategic planning, competition strategies, management of strategy implementation, crisis impact.
