RESEARCH OF CORPORATE CULTURE INFLUENCE ON ENSURING THE STABILITY OF BUSINESS STRUCTURES
Abstract and keywords
Abstract (English):
According to top managers´ opinions any company has its culture. Formation of the organizational environment or culture is very important for the enterprise due to the possibility of the regulation of personnel behavior on the basis of those values which are acceptable for the company, but aren´t priority for it. Major factors and components of corporate culture are defined which have impact on ensuring stability of enterprise structures. The basic blocks of influence of corporate culture on the strong development of enterprise structures are determined. In particular, it is substantiated that simultaneous interaction of internal and external factors can influence the development of enterprise structures.

Keywords:
corporate culture, enterprise structure, stability
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