The development of digital economy is currently impeded by the complex geopolitical situation, causing negative influence on Russian companies’ IT-infrastructure stability. Given conditions determine the importance of technological products import substitution. The stimulating state policy and digital transformation of business which is based on progressive technologies determine a key role of Russian companies’ digital platforms in the import substitution of technological products. Therefore, the support of technological projects development is provided, the results of which are implemented at micro level or scaled in the form of end-to-end technologies at meso- or macro levels. This article considers approaches to the classification of digital platforms and analyzes the B2B segment services of Sber ecosystem as a platform for the implementation of Russian companies’ technological projects According to the results of the study, the directions of business solutions import substitution have been identified, as well as the development of the architecture model of Sber ecosystem B2B segment which contribute to the successful implementation of companies’ technological projects was developed.
digital platform, import substitution, technological project, endto-end technologies, IT-infrastructure, Sber ecosystem
1. Ob utverzhdenii form federal'nogo statisticheskogo nablyudeniya dlya organizacii federal'nogo statisticheskogo nablyudeniya za deyatel'nost'yu v sfere obrazovaniya, nauki i innovaciy: prikaz Rosstata ot 31 iyulya 2023 g. № 363. Dostup iz spravochno-pravovoy sistemy «Konsul'tantPlyus» [Tekst].
2. Moazed A. Platforma. Prakticheskoe primenenie revolyucionnoy biznes-modeli [Tekst] / A. Moazed, N. Dzhonson; per. s angl. - M.: Al'pina Pablisher, 2019. - 288 s.
3. Chaudari S. Revolyuciya platform. Kak setevye rynki menyayut ekonomiku [Tekst] / S. Chaudari, M. van Al'stin, . Praker; per. s angl. - M.: Mann, Ivanov i Ferber, 2017. - 414 s.
4. Doklad o klyuchevyh aspektah normativnogo regulirovaniya deyatel'nosti kompaniy, razvivayuschih deyatel'nost' po biznes-modeli ekosistemy [Elektronnyy resurs] // Rossiyskiy soyuza promyshlennikov i predprinimateley. - URL: https://rspp.ru/upload/iblock/dc7 /88v1icawf448p5fe5v76w8xk0poxhiv1/Doklad%20Centra%20kompetenciy%20odobr%20Kom%2014.12.21.pdf (data obrascheniya: 27.12.2023).
5. Koncepciya obschego regulirovaniya deyatel'nosti grupp kompaniy, razvivayuschih razlichnye cifrovye servisy na baze odnoy «Ekosistemy» [Elektronnyy resurs] // Minekonomrazvitiya Rossii. - URL: https://www.economy. gov.ru/material/file/cb29a7d08290120645a871be41599850/ koncepciya_21052021.pdf (data obrascheniya: 27.12.2023).
6. Regulirovanie cifrovyh ekosistem i platform [Elektronnyy resurs] // Ekspertnyy centr elektronnogo gosudarstva. - URL: https://files.data-economy.ru/Docs/ Otchet_4_v12.pdf (data obrascheniya: 28.12.2023).
7. Rezyume issledovaniya ob aktual'nyh problemah regulirovaniya ekosistem [Elektronnyy resurs] // Centr strategicheskih iniciativ. - URL: https://www.csr.ru/upload/iblock/cb1/ghds1y1rnejvy2zzeo2dow249v9932uc. pdf (data obrascheniya: 28.12.2023).
8. Ekosistemy: podhody k regulirovaniyu [Elektronnyy resurs] // Bank Rossii. - URL: https://cbr.ru/Content/ Document/File/119960/Consultation_Paper_02042021.pdf (data obrascheniya: 27.12.2023).
9. Avdokushin E.F. Razvitie cifrovyh platform v sovremennoy ekonomike [Tekst] / E.F. Avdokushin // Voprosy novoy ekonomiki. - 2021. - № 2. - S. 4-13. DOI:https://doi.org/10.52170/1994-0556_2021_58_4
10. Bauer V.P. Cifrovye platformy kak instrument transformacii mirovoy i rossiyskoy ekonomiki v 2021-2023 godah [Tekst] / V.P. Bauer, V.V. Eremin, V.V. Smirnov // Ekonomika. Nalogi. Pravo. - 2021. № 14 (1). - S. 41-51. - DOI:https://doi.org/10.26794/1999-849X 2021-14-1-41-51
11. Gelishanov I.Z. Cifrovye platformy v ekonomike: suschnost', modeli, tendencii razvitiya [Tekst] / I.Z. Gelishanov, T.N. Yudina, A.V. Babkin // Nauchnotehnicheskie vedomosti SPbGU. Ekonomicheskie nauki. - 2018. - T. 11. - № 6. - S. 22-36. - DOI: russoft.org/news/7-klyuchevyh-it-trendov-2023-goda-poversii-russoft (data obrascheniya: 28.12.2023).
12. Belleframme P., Neysen N. Platform strategies. A guide book for Entrepreneurs in the Platform economy. N.Y.: Routledge, 2023. 282 p. DOI:https://doi.org/10.4324/9780429490873
13. Montero J., Finger M. The Rise of the Network Industries: Regulating Digital Platforms. N.Y.: Routledge, 2021. 288 p. DOI:https://doi.org/10.4324/9781003141327
