Ekaterinburg, Russian Federation
American and European researchers started emphasizing the role and meaning not only of information but knowledge which gave rise to a whole set of new definitions for modern society, including «knowledge society», «knowledgeable society», etc. Modern market conditions require businesses to find new approaches to corporate management, planning, and control. The right choice of direction in introducing new knowledge largely predetermines efficacy of achieving stated objectives. We often see how insufficient evaluation of initial economic opportunities leads to a halt of many perspective innovations and investment projects and programs because of the lack of financial and economic resources for their completion. It is possible to avoid such situations, if at the stage of practical implementation strategy formulation, we exclude “unreachable” projects based on the low initial innovative activity of the company. The aim of this research is to formulate methodological approaches to selecting projects of new knowledge generated based on widespread investment design methods considering peculiarities of enterprises development strategy. The author offers methodological approaches to selection of results of new knowledge generation based on widespread methods of investment design and considering features of innovative development strategy. New methodological approach includes the following stages: company economic opportunities analysis; innovative ideas generation; preliminary innovation selection; presentation of innovation idea in the form of innovation project; innovation project efficacy evaluation from the point of view of investment perspectives; evaluation of innovation project efficacy from company economics point of view; multidimensional analysis of obtained quantitative evaluation with the aim of choosing the most perspective innovation projects. This paper is focused on the first stage — company economic opportunities analysis.
new knowledge, innovations, efficiency of the investment project.
Сложившиеся современные быстро изменяющиеся условия ведения хозяйствования обусловливают поиск руководством и собственниками действующих предприятий новых идей и подходов к разработке стратегий и моделей управления как на краткосрочный, так и долгосрочный период.
1. Vlasov M.V. Otsenka effektivnosti proizvodstva novogo znaniya [Evaluation of production efficiency of new knowledge]. Zhurnal ekonomicheskoy teorii [Journal of economic theory]. 2005, I. 3, pp. 142-146.
2. Vlasov M.V. Strategiya proizvodstva novykh znaniy [Strategy of production of new knowledge]. Obshchestvennye nauki i sovremennost’ [Social Sciences and modernity]. 2007, I. 3, pp. 18-22.
3. Vlasov M.V., Popov E.V. Optimizatsiya protsessov upravleniya novymi znaniyami [Optimization of processes of new knowledge management]. Menedzhment v Rossii i za rubezhom [Management in Russia and abroad]. 2007, I. 4, pp. 1-8.
4. Vlasov M.V., Popov E.V. Otsenka proizvodstva novogo znaniya [Estimation of production of new knowledge]. Menedzhment v Rossii i za rubezhom [Management in Russia and abroad]. 2006, I. 2, p. 29.
5. Goncharenko L.P., Arutyunov Yu.A. Innovatsionnaya politika [Innovation policy]. Moscow, KNORUS Publ., 2011. 350 p.
6. Korobeynikov I.O. Rezervy razvitiya predpriyatiy [Reserves the development of enterprises]. N. Novgorod, NGU im. N.I. Lobachevskogo Publ., 2000. 22 p.
7. Krylov E.I. Vlasova V.M., Zhuravkova I.V. Analiz effektivnosti investitsionnoy i innovatsionnoy deyatel’nosti predpriyatiy [Analysis of efficiency of investment and innovative activity of enterprises]. Moscow, Finansy i statistika Publ., 2003. 419 p.
8. Makarova I.A. Mekhanizm optimizatsii innovatsionnoy politiki na predpriyatii [Optimization of innovation policy in the enterprise]. Sovremennye problemy nauki i obrazovaniya [Modern problems of science and education]. 2012, I. 3.
9. Popov V.M., Lyapunov S.I. Analiz finansovykh resheniy v biznese [Analysis of financial decisions in business]. Moscow, Knorus Publ., 2007. 240 p.
10. Popov E.V., Vlasov M.V. Mobil’nost’ molodykh uchenykh [Mobility of young scientists]. Ekonomicheskiy analiz: teoriya i praktika [Economic analysis: theory and practice]. 2012, I. 3, pp. 43-51.
11. Popov E.V., Vlasov M.V. Modelirovanie generatsii novykh tekhnologicheskikh znaniy [Modeling of generation of new technological knowledge]. Ekonomicheskiy analiz: teoriya i praktika [Economic analysis: theory and practice]. 2009, I. 4, pp. 15-19.
12. Popov E.V., Vlasov M.V. Sistematizatsiya miniekonomicheskikh institutov proizvodstva novykh znaniy [Systematization minieconomic institutes of manufacture of new knowledge]. Ekonomicheskaya nauka sovremennoy Rossii [Economic science of modern Russia]. 2008, I. 2, pp. 46-54.
13. Popov E.V., Vlasov M.V. Ekonomicheskie instituty inventsiy [Economic institutes of inventions]. Ekonomicheskiy analiz: teoriya i praktika [Economic analysis: theory and practice]. 2013, I. 18, pp. 2-12.
14. Soldatov A.A, Tanchuk R.S. Strategicheskoe upravlenie innovatsionnoe razvitie predpriyatiy i firm [Strategic management and innovation development of companies]. Upravlenie ekonomicheskimi sistemami [Management of economic systems]. 2013, I. 3, pp. 2-3.
15. Trifilova A.A. Upravlenie innovatsionnym razvitiem predpriyatiya [Management of innovative development of the enterprise]. Moscow, Finansy i statistika Publ., 2003. 73 p.
