ANALYSIS OF IMPROVEMENTS IN THE SEARCH ENGINE ALGORITHMS OF YANDEX AND GOOGLE
Abstract and keywords
Abstract (English):
The article describes improvements in the search engine algorithms of Yandex and Google. It is analyzed and presented the main directions of improving the search engine algorithms. Based on the present principles of algorithms developers can raise their sites in the search engine results page (SERPs). The article can be useful to designers and web developers, students, undergraduates and postgraduates in the fields of information technology.

Keywords:
search engine, ranking sites, search engine algorithm, search resource, Google, Yandex.
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References

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