Ryazan', Russian Federation
The article is devoted to such ambiguous phenomenon in linguistics as “iconicity”. The term went into use recently, in the 20th century, its emergence is connected with the names of Ch. Pearce, R.O. Jacobson, Yu.M. Lotman, J. Hyman. However, we can find attempts to define it in Plato’s and Socrates’ works. Ancient philosophers argued whether the form for contents is a natural cover or whether it is assigned to contents under an agreement. The concept “icon” is closely connected with semiotics which has now traversed to media linguistics, while some contemporary theorists of journalism consider such new tendencies as an iconomaniye and an iconofobiya. Iconicity in its various manifestations is studied by psychology and neurobiology. The article presents and analyzes a variety of definitions of the term as well as the types and principles of iconicity.
iconicity, icon, principles of an iconicity, types of an iconicity, antiiconicity, intericonicity.
Предлагаемая статья посвящена такому неоднозначному феномену в лингвистике, как «иконизм», или «иконичность». Заявленные термины вошли в научный обиход сравнительно недавно, а именно в ХХ в., и связывают их появление с именами таких исследователей, как Ч. Пирс, Р.О. Якобсон, Ю.М. Лотман, Дж. Хайман. Однако над вопросом соотношения формы и содержания в языке человек задумывался еще в глубокой античности, попытки решения данной задачи мы можем найти в трудах Платона и Сократа. Уже древние философы рассуждали о том, является ли форма для содержания естественной оболочкой или она закреплена за содержанием по соглашению, т.е. конвенциональна.
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