Abstract and keywords
Abstract (English):
The article addresses cross-cultural communication from the standpoint of the theory of linguistic relativity. The author gives a historical survey of the emergence and development of approaches considering the correlation between language and thinking and goes on to analyze the Sapir-Whorf hypothesis. Guided by the idea that language is an open system, and hence possesses a number of creative and compensatory functions, the author concludes that it is possible to work out an effective transformation mechanism which will enable the student to use authentic language models and provide cross-cultural communication.

Keywords:
cross-cultural communication, linguistic relativity, world view, competence, cognitive model, linguistic culture.
Text

Возможность существования корреляции между языком и мышлением занимала мыслителей со времен античности. На протяжении развития истории человечества этот вопрос интересовал ученых-теоретиков и практиков, представлявших различные области науки — философов, психологов, антропологов, социологов. Именно взаимозависимость языка и мышления подтолкнула ученых к созданию искусственных языков.

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