TY JOUR TI PERSONNEL MARKETING: INNOVATIVE TECHNOLOGIES OF GENERAL ARTIFICIAL INTELLIGENCE KW personnel marketing KW vacancy KW recruitment KW adaptation KW chatbot KW recruitment KW artificial intelligence JO Actual directions of scientific researches of the XXI century: theory and practice AU Dzhuha, V.M. AU Pogosyan, R.R. AU Batyrgaliev, A.V. PY 2024 IS 12 PB FSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozov