%0 Journal Article %T Communicative Strategies of an Opinion Leader: "Someone Else's Word" as a Means of Expressing an Assessment in a PR Biography %A Bondarenko, Y.B. %A Kovtunenko, I.V. %K Communicative strategy, PR discourse, genre of PR biography, opinion leader, evaluativeness %J Scientific Research and Development. Modern Communication Studies %D 2024 %N 13 %P 6 %I INFRA-M Academic Publishing LLC.