TY JOUR TI Concept approach formation assortment andbrand strategy of enterprise structures in theconditions of globalization market KW business structure KW strategy KW competition KW assortment policy KW brand. JO Actual directions of scientific researches of the XXI century: theory and practice AU Kubanychbekova, U.. AU Gyyazov, A.. AU Zulpuev, R.. AU Bezrukova, T.L. PY 2015 IS 3 PB FSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozov