%0 Journal Article
%T Management of the Post-Merger Business Transformation Program (on the Example of a Co-Branded M&A-Deal)
%A Petrov, I.L.
%K co-branding, M&A-deal, business transformation, transformation program, project, air conditioner market, Carrier Refrigeration, Toshiba
%J Scientific Research and Development. Russian Journal of Project Management
%D 2023
%N 12
%P 8
%I INFRA-M Academic Publishing LLC.