TY JOUR TI Contextual Advertising in HR-Branding: Theory, Practice and Prospects KW human resource management KW personnel marketing KW HR-branding KW contextual advertising KW public image of organization. JO Management of the Personnel and Intellectual Resources in Russia AU Morozova, M.. AU Sobol, O.. AU Tarasenko, A.. PY 2015 IS 4 PB INFRA-M Academic Publishing LLC.