TY JOUR TI DEVELOPMENT OF APPROACHES TO THE IMPLEMENTATION OF INNOVATIVE ACTIVITIES OF THE INDUSTRIAL ENTERPRISE ON THE BASIS OF INVESTMENT ATTRACTION KW Innovations KW investments KW innovative activity KW enterprises KW technological innovations. JO Actual directions of scientific researches of the XXI century: theory and practice AU Borisov, A.N. AU Shanin, I.I. PY 2022 IS 10 PB FSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozov