TY  JOUR
TI  Models of Consumer Behavior on the Example of Generations
KW  purchasing behavior
KW  limited rationality
KW  digitalization
KW  big data
KW  nudge technologies
KW  social networks
KW  generational theory
KW  deepfakes
JO  Scientific Research and Development. Economics
AU  Fomicheva, I.V.
AU  Polyakov, V.A.
PY  2021
IS  9
PB  INFRA-M Academic Publishing LLC.