TY  JOUR
TI  Modeling of Discrete Creation Process Advertising Message
KW  attributes
KW  multi-attributive model of goods
KW  advertisers
KW  distributors
KW  advertising agents
KW  advertising tool
KW  advertising
KW  creative
KW  creativity
KW  algebraic substitution
KW  the model of the polygon and niches
JO  Scientific Research and Development. Economics
AU  Polyakov, V.A.
AU  Fomicheva, I.V.
AU  Yudina, O.V.
PY  2019
IS  7
PB  INFRA-M Academic Publishing LLC.