%0 Journal Article %T Modeling of Discrete Creation Process Advertising Message %A Polyakov, V.A. %A Fomicheva, I.V. %A Yudina, O.V. %K attributes, multi-attributive model of goods, advertisers, distributors, advertising agents, advertising tool, advertising, creative, creativity, algebraic substitution, the model of the polygon and niches %J Scientific Research and Development. Economics %D 2019 %N 7 %P 4 %I INFRA-M Academic Publishing LLC.