TY JOUR TI TOURISM AS A FACTOR OF SOCIAL AND ECONOMIC DEVELOPMENT OF SOCIETY KW tourism industry KW social and economic development KW the number of tourists KW tourism efficiency KW volume of services KW rural tourism KW investment. JO Vestnik of Kazan State Agrarian University AU Khismatullin, M.. AU Khafizov, D.. PY 2017 IS 12 PB Kazan state agrarian University