%0 Journal Article %T The Results of a Marketing and Belles-and-Design Analysis of Outer Maternity Wear %A Kryukova, N.. %A Levtsova, N.. %K maternity wear, STEP analysis, loose-fitting, overcoat, design, morphological transformation %J Services in Russia and abroad %D 2014 %N 8 %P 7 %I Russian State University of Tourism and Service