TY  JOUR
TI  Gamification and Media Technologies as Tools for Developing Communicative Competence in Students Majoring in Advertising and Public Relations
KW  gamification
KW  media technologies
KW  communicative competence
KW  advertising and public relations
KW  PR education
JO  Scientific Research and Development. Modern Communication Studies
AU  Dzagoeva, E.A.
PY  2026
IS  15
PB  INFRA-M Academic Publishing LLC.