%0 Journal Article
%T The Communicative Effect of Precedent Phenomena Transformations in Promoting Texts
%A Hayrullina, P.A.
%K precedent phenomena transformations, integrated marketing communications, promotional text, linguo-creativity, communicative efficiency
%J Scientific Research and Development. Modern Communication Studies
%D 2026
%N 15
%P 7
%I INFRA-M Academic Publishing LLC.