TY JOUR TI DIGITAL TOOLS FOR IMPROVING THE EFFICIENCY OF STAFF MOTIVATION SYSTEMS IN SMALL BUSINESS ORGANIZATIONS KW small business KW staff motivation KW pay KW digital economy KW management systems KW digitalization JO Management of the Personnel and Intellectual Resources in Russia AU Zhmur, S.V. AU Anisimov, A.Y. PY 2026 IS 15 PB INFRA-M Academic Publishing LLC.