TY  JOUR
TI  THE IMPACT OF EMPLOYER`S BRAND ON EMPLOYEE ATTRACTION AND EMPLOYEE RETENTION
KW  HR brand
KW  employer`s image
KW  employee attraction
KW  employee loyalty
KW  employee satisfaction
KW  employee retention
KW  corporate culture
KW  internal communications
JO  Management of the Personnel and Intellectual Resources in Russia
AU  Mironova, E.R.
AU  Dobrovol'skaya, I.Y.
PY  2025
IS  14
PB  INFRA-M Academic Publishing LLC.