%0 Journal Article
%T THE IMPACT OF EMPLOYER`S BRAND ON EMPLOYEE ATTRACTION AND EMPLOYEE RETENTION
%A Mironova, E.R.
%A Dobrovol'skaya, I.Y.
%K HR brand, employer`s image, employee attraction, employee loyalty, employee satisfaction, employee retention, corporate culture, internal communications
%J Management of the Personnel and Intellectual Resources in Russia
%D 2025
%N 14
%P 5
%I INFRA-M Academic Publishing LLC.