The urgency of development management to ensure competitiveness of culture institutions in conditions of transition to market conditions of managing. The basic principles of integration mechanism of project management in traditional management system of culture institution are analyzed. The ideas about the art project are generalized. The possibilities of a harmonious combination of process and project approaches to the management of culture institution are analyzed. In article using methods of network planning on the example of managing exhibition activity of the museum is considered. This allowed to design effective organization of works on exhibition design.
exhibition management, process approach, project approach, project management, art project, cross-functional processes, network planning, network graph
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