Samara, Samara, Russian Federation
Russian Federation
Russian Federation
The article is devoted to the study of the interrelationship of the category’s “need”, “motive” and “interest” in the structure of motivation. The authors reveal their role in the motivational process: needs as a source of activity, motives as a guiding force, and interests as stable preferences linking personal goals with the social context. Classical and modern theories of motivation are considered, including Maslow's hierarchy of needs and Herzberg's two-factor model, as well as the influence of the social context on the transformation of needs into motives. The article offers a comprehensive view of motivation, adapting traditional approaches to the challenges of our time.
motivation, need, motive, interest, social context, Maslow's theory, digitalization
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